
A full shopfit for Oakley at Yas Mall, Abu Dhabi — one of several Oakley stores Davies Group UAE has delivered across the UAE for long-standing client Al Boom Marine. The store is zoned between lifestyle and Sport Performance ranges, with a dedicated cycling area, full-height video wall and backlit ring-logo service counter. Davies Group UAE is a fully MEP and ARCH approved-contractor with Aldar Malls, the developer behind Yas Mall — meaning a seamless authority approval process from day one.
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Yas Mall is one of Abu Dhabi's premier retail destinations, and this Oakley store was fitted out to the brand's full global concept standard — a bold storefront with illuminated signage and Out Of Office campaign imagery, opening onto a central aisle lit with a blue LED ceiling run.
The store is clearly zoned by category: a lifestyle wall for apparel, caps and accessories; a dedicated Sport Performance section for eyewear, helmets and technical gear; and a full cycling zone with mirrored shelving, helmets and cycling apparel styled on mannequins. A full-height video wall runs Oakley brand content behind the central service counter, anchored by the brand's backlit ring-logo.
Every wall system, merchandising fixture, joinery run and finish was designed and built in-house by Davies Group UAE — one of Oakley's most repeated fit-out partners in the region, having delivered Oakley stores across Dubai, Abu Dhabi, Al Ain and the wider UAE for client Al Boom Marine.














